Use of Social Media: An Advantage or A Disadvantage

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Social Media has become the part of our day-to-day life and has been playing a crucial role in each sector. With our daily lives, we are so dependent on social media that we even do not wonder about how it benefits or have drawbacks in digital world. It has drastically changed the way to communicate with each other.


Today, we will discuss about the use of social media and how does it give us advantages to use or some disadvantages as well.

Advantages of using Social Media

1. Online Promotion and Advertising

To connect with larger audience, through social media platforms it has been become so easy to interact with each other. We need to promote our businesses either online or offline for our products and services as it is huge factor for the survival of business in today’s competitive market. Hence, social media plays vital role to make the presence of your business online and promote it to wider audiences.

2. Keep Up-To-Date

Another important advantage of using social media is that it helps us to keeping updated information with each one of us. By simply browsing to the social media platforms, you will be able to get the recent current affairs and other information that is happening around us.

3. Branding Building

If you want to build your brand to reach wider audience then social media plays vital role. As we know people all over the world uses social media platforms which helps your brand to give more exposure and generate leads for your business as well. Even if you have small business or start-up, you can better engage with your customers and connect with them through social media.

Disadvantage of using Social Media

1. Cyberbulling

This is one of the worst aspects of social media which has become so common these days and has affected many lives all over the world. Some people take the advantage of using social media as bullying someone’s live by creating fake profiles and others which might affect the victim’s life badly and therefore it can cause anxiety, depression or high level of stress.

2. Addiction

These days social media have become addiction to many of people as they have lost their ability to walk in the society or communicate or chat directly to the person. As they spend most of their time in just scrolling through social media especially to Instagram and has increased high level of risk in health issues.

3. Lack of Sleep

Using social media definitely increases interest in person and this way there are severe heath issues in person’s life where lack of sleep is one big of them. Using too much of social media can damage the sleep cells and cause severe health issues to someone’s life. Hence, this is also one of the biggest disadvantages of using social media.

The final Words

As we know everything has positive and negative impact on our lives. It totally depends on us how we would like to take that particular thing. Therefore, it is better to use social media or any other thing in some limit that could not disturb your life and gives you information as well as joy in using that tech.

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